Tag: Business ethics

A Tale of Two (Ad) Campaigns

Alma Gottlieb , October 10th, 2017


For a while, the mega-global corporation, Unilever — owner of Dove beauty products — spoke thoughtfully to the world’s women. The 13-year-longĀ “Real Beauty” campaign that…


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Social Change: One Petition at a Time?

Alma Gottlieb , March 7th, 2015


As a high school student, I remember the excitement of going door-to-door to solicit signatures on petitions of various sorts. Adding one’s name to a list of other…


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