Tag: creative

Culture: brought together, kept apart

Grant , October 4th, 2021

brought together but kept apart I felt like I was being chased up the beach by a tidal wave. Run for your life, anthropologist, run for your life! I…

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The real message of advertising?

Grant , March 18th, 2015

If the art of advertising (one of them anyhow) is closing the distance between the brand and the consumer, you can’t do much better than this. Do we…

→CultureBy - Grant McCracken