Tag: culturematic

The ‘wicked grin’ test (as a new creative measure)

Grant , April 19th, 2016


How do you know when something in our culture is really good? I think it’s when it makes us grin a wicked grin. This is one of those: Dave Chappelle does…


→CultureBy – Grant McCracken

Secrets of digital celebrity: how to get famous the easy way

Grant , February 17th, 2015


When Guy Kawasaki was asked how to get internet famous, he had discouraging news. There is no easy answer, he seemed to say.  You have to follow thousands…


→CultureBy - Grant McCracken