Tag: consumers
Focaal Web Editor , October 24th, 2017
Reporting from an ongoing fieldwork in Hyderabad, India, the central topic of this piece is the ways in which the vegetarian and the nonvegetarian are understood, practiced, and…
The Anxious Anthropologist , August 21st, 2017
How do we proceed to live in a world in which data overwhelms us? At every point we seem to be participating in capture schemes that reduce us…
→The Anxious Anthropologist: culture, health and everyday life
Erin B Taylor , April 20th, 2016
Gawain Lynch and I are happy to announce that the CFRM Toolkit is now available. The Toolkit is the final product of our Consumer Finance Research Methods Project, which…
Grant , March 18th, 2015
If the art of advertising (one of them anyhow) is closing the distance between the brand and the consumer, you can’t do much better than this. Do we…
Owen Wells , December 17th, 2014
The Iron Man films are good portraits of a hunger for domination. The villain is depicted as a extremely wealthy individual where he and his organisation seek…
Owen Wells , October 13th, 2014
How can a brand give something for free that is helpful to their consumers and also creates brand loyalty? Apple has recently shown that this is not easy…
Owen Wells , July 7th, 2014
“Corporations live or die by their connection to culture”. This quote by the anthropologist and author Grant McCracken brings to the forefront the importance of culture within the…